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A Weekly Newsletter by Eric T. Whitmoyer
My Biz Coaches
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Blogs
Fractional Executive Demand Is Rising. Is Your Coaching Practice Positioned for It?
73% of CEOs Are About to Use More Fractional Talent, Should Business Coaches Become Fractional Executives? Owners aren't asking for more coaches. They're asking for someone who will carry part of th... ...more
Coaching
October 08, 2026•6 min read
Founder-Led Sales Doesn't Scale. Here's What Replaces It
I was the best salesperson in my own company. That was the problem. When I bought my first wireless store with a partner, I sold everything myself. Every upgrade, every add-on, every tough customer. ... ...more
Sales & Marketing
October 07, 2026•7 min read
No Time to Plan? That's the Problem, Not the Excuse
"I'd love to work on strategy. I just can't find a minute to think." I've said it. Odds are you have too. Here's the short answer on strategic planning for small business owners: put thinking time on... ...more
Leadership
October 06, 2026•6 min read
Small Business Dashboard: 5 Numbers to Check Every Monday
Your bank balance is lying to you. Not on purpose. It just only tells you what already happened. By the time it looks bad, you are three months late. A small business dashboard fixes that. It is on... ...more
7 Core Competencies
October 05, 2026•6 min read
Biz Coach Insider+ - Forty Seventh Edition
In April 2026, Ship4wd and Pollfish surveyed 500 U.S. small business owners. 99% reported at least one unforeseen supply chain disruption in the past year. 62% said it cost them revenue or sales. Only... ...more
7 Core Competencies
October 03, 2026•4 min read
AI Risk in Small Business: The Mistake Nobody Sees
Nobody will tell you when your AI starts getting things wrong. No error message. No red flag. Just a slow pile of small mistakes that look like normal work, right up until the day they don't. The bi... ...more
AI
October 02, 2026•6 min read
The Fractional CFO Boom Is a Warning Shot for Business Coaches
Fractional CFO vs Business Coach: Who Gets the Client? Your client's next hire probably isn't you. It's a fractional CFO. Owners are paying part-time finance leaders to run their numbers, set their ... ...more
Coaching
October 01, 2026•6 min read
The Marketing Mistake That's Quietly Killing Your Close Rate
The ads worked. That was the problem. A client of mine was getting 60 leads a month at $48 a lead. Good number. But only about 5 of those leads became customers. A 9% close rate, and he was ready to ... ...more
Sales & Marketing
September 30, 2026•7 min read
Hire Slow, Fire Fast: Why Small Business Owners Do the Opposite
"I just need a body. Anyone who shows up." I've said it. Odds are you have too. Here's the short answer on hire slow, fire fast: Take your time choosing who joins the team, and act quickly when someo... ...more
Leadership
September 29, 2026•6 min read
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